We always
communicate our plan for addressing a problem and make sure the customer
understands what's going to happen and when. Then, make a point of following
through promptly. If circumstances change, be sure that the customer is kept in
the loop.
Repairs, callbacks, and email are always handled with a sense of
urgency. Customers want immediate resolution, and we always try to give it to
them, we're much more likely to win their repeat business.
Our past experience
shows that repeat business increases 95 percent when complaints are resolved on
the spot.
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